Demand growth is both a site-selection and utility infrastructure question.
For decades, electricity demand in many markets grew gradually enough that utilities, developers, and energy buyers could plan around relatively stable assumptions. That is changing. Large new loads can require significant generation, transmission, substations, interconnection capacity, and long-term power planning before a facility ever turns on.
For developers, landowners, utilities, investors, and major energy users, the question is increasingly not simply whether power can be purchased. It is whether sufficient power can be delivered, how soon it will be available, how consistently it will flow, and what infrastructure must be built to support it.
Data centers, manufacturing, electrification, and other large energy users joining the grid and creating power demand.
The transmission, substations, and distribution infrastructure available to serve power demand.
Where land, utility service, interconnection, transmission, and a realistic path to new power align.
The generation, transmission, storage, procurement, and delivery strategy required to serve new demand.
Additional U.S. peak-hour supply DOE estimates may be needed by 2030.
↗ U.S. Department of Energy · 2025Of that projected need DOE attributes directly to data-center load growth.
↗ U.S. Department of Energy · 2025Estimated share of total U.S. electricity data centers could consume by 2030.
↗ Berkeley Lab · 2026Projected growth in U.S. data-center electricity use from 2023 to 2028.
↗ DOE / Berkeley Lab · 2024Where rising demand changes the energy map.
AI is changing the power conversation from energy supply to infrastructure readiness.
The rise of AI and large digital loads is exposing a deeper constraint: generation is only one part of the equation. Transmission, substations, interconnection, siting, and power-delivery strategy increasingly determine what can be built and where.
Recent reporting and analysis.
The infrastructure questions behind the demand curve.
Large demand requires a coordinated power path.
Surge works with landowners, developers, energy buyers, capital partners, and delivery teams to evaluate the land, grid, interconnection, power, capital, and execution conditions behind major energy opportunities.
